Marketing Executive (Specification)

Responsible for creating brand awareness, promoting LATICRETE’s products and successfully get the products specified through Key specifiers such as Developers, owners, Architects, Consultant etc. Responsibilities To achieve specification targets and in accordance with the company’s objective to increase LATICRETE product range technical specification in the market by, • Developing and increasing new specifiers base and business • Assisting in the development of key specification tools that can increase sales and presence • Strongly influence architects and specifiers to develop proprietary specifications for LATICRETE systems • Liaising and maintaining close relationship with R&D and Technical department on matters relating to Specifications • Keeping good constant interaction with Architects/Consultants and Key specifiers to ensure that the desired level of customer service quality is achieved To create and promote LATICRETE brand awareness by, • Conducting architectural & engineering presentations & trainings. • Attending and participate in product presentations, product seminars, industrial organizations & trade shows • Assisting sales personnel in meeting clients related to specification matters • Providing market intelligence information on competitors and market’s direction • Promoting and market LATICRETE product range to Architects, Consultants and Developers • Preparing marketing action plan as required by company Requirements • Candidates without prior experience are welcome to apply. Experience in sales and/or marketing within the construction industry is an advantage. • Able to present confidently and convincingly to a wide variety of audiences/groups • Fast learner Other Information: • 5 days’ work week • 8.30am – 5.30pm Only shortlisted candidates will be notified: Interested applicants are invited to apply online with a comprehensive resume, stating current and expected salary via the button of Apply Now