Business Development Manager

The following is a structured, job-ready scope of work for the Business Development Manager (BDM) role at Pepperwall, designed to drive regional spec-wins and scale pipeline volume across APAC. Core Objective To drive commercial revenue and market share by securing Pepperwall as the specified acoustic solution across Tier-1 interior design firms, Corporate Real Estate (CRE) accounts, and enterprise procurement partners . Key Responsibilities & Scope of Work 1. Architectural & Interior Design Specification (Spec-In) • Design Agency Penetration: Establish and manage active relationships with leading commercial interior design and architectural firms (e.g., Gensler, M Moser, DWP, ID21). • Technical Presentations: Conduct regular studio presentations and "Lunch & Learn" sessions to educate architects on Pepperwall's core technical specifications . 2. Enterprise & Regional Account Management • Dealership & MSA Partnerships: Manage enterprise supply agreements—including the regional Master Services Agreement (MSA) with JLL Furniture Solutions—to capture recurring pipeline across APAC fit-outs. • MNC End-User Engagement: Pitch directly to Heads of Corporate Real Estate, Workplace Directors, and ESG Leads, leveraging Pepperwall's certified low-carbon EPD data to fulfill client Scope 3 and BCA Green Mark 2021 requirements. • Cross-Border Coordination: Collaborate with regional stocking hubs. 3. Tender Execution & Commercial Closing • Project Pipeline Tracking: Identify upcoming workplace, healthcare, and educational fit-out tenders early in the design cycle using CRM and local project databases. • Contractor & QS Engagement: Partner closely with Main Contractors, Joinery Sub-Contractors, and Quantity Surveyors to convert early design specs into confirmed, high-margin Purchase Orders (POs). 4. Market Intelligence & Strategic Growth • Industry Networking: Represent Pepperwall at key regional industry events, including CoreNet Global symposiums and green building exhibitions. • Competitor Benchmarking: Continuously monitor regional pricing trends, competing product portfolios, and carbon offset claims to sharpen Pepperwall’s value proposition against traditional market alternatives. • Product Line Expansion: Gather site feedback from architects to inform new collection rollouts, custom colorway palettes, and system innovations (such as the 5-layer flat-strap air gap framework). Key Performance Indicators (KPIs) • Revenue & Margin: Gross revenue generated and target gross margin percentage achieved on closed fit-out deals. • Specification Volume: Number of active commercial projects where Pepperwall is named as the primary or approved acoustic specifier. • Enterprise Channel Growth: Total order volume and contract conversions secured through regional partnership channels . • Pipeline Conversion: Speed and percentage conversion of early design inquiries into awarded commercial purchase orders.