Part-time Social Media Content Creator

The Opportunity We're a growing education centre with real stories to tell curious students, hands-on experiments, and the kind of breakthrough moments that remind you why learning matters. What we need is someone who can find those moments, shape them into content, and build a community of parents and students who keep coming back for more. You'll play a key role in how our brand shows up across Instagram, Facebook, and TikTok - spotting trends, crafting captions, and turning everyday centre life into content that drives real results. If you believe education deserves better content than it usually gets, this is a good opportunity to prove it. What makes this meaningful • Real creative input - you propose, we collaborate, we bring it to life together • A brand with genuine stories to tell - students, science, and the moments that make education meaningful • Flexibility to work remotely, with onsite visits for content shooting • Be part of a fast-growing education brand at an exciting stage of growth • See the direct impact of your content on enquiries, sign-ups, and community growth What you'll do Content Planning & Creation • Plan and manage a content calendar weekly across Instagram, Facebook, and TikTok • Source and shoot content onsite - capturing real moments, student experiences, and behind-the-scenes centre life Trend Spotting & Adaptation • Actively monitor trends across Instagram and TikTok • Identify what's gaining traction and adapt it creatively to fit our brand and audience • Propose fresh content ideas regularly and bring them to the team for collaborative review Content Creation & Copywriting • Write engaging, on-brand captions and copy for posts across all three platforms • Craft text hooks that stop the scroll and verbal hooks that hold attention in the first 3 seconds • Understand the structure behind high-performing content - what makes someone watch, read, and take action • Shoot content onsite - capturing student moments, experiments, and centre life • Edit short-form video content for Reels and TikTok using basic editing tools Community Engagement • Respond to comments and DMs in a warm, professional, and timely manner • Build genuine connections with our online community - not just broadcasting, but conversing • Spot opportunities to turn followers into enquiries and enquiries into trial bookings What You Bring Must-Haves • You have hands-on experience in content creation - a portfolio, personal account, or past brand work that shows what you can do • You understand what works on Instagram, Facebook, and TikTok - not just as a user, but as a creator • You write naturally and engagingly - captions that feel human, not corporate • You're a trend-spotter - you notice what's gaining momentum and know how to make it relevant to a brand • You're collaborative - you're comfortable proposing ideas and taking direction in equal measure • You're reliable and organised - a content calendar is only as good as the person maintaining it Nice-to-Haves • Experience managing social media for a brand, school, or education-related account • Basic video editing skills for Reels and TikTok content Working Hours • 2-3 days per week • On-site presence required for content shoots • Remaining work can be done remotely (WFH) Please submit your application through this form: https://tally.so/r/44KbXd