Marketing Executive

Key Responsibilities: • Plan, coordinate and execute marketing campaigns, promotional activities and new product launches. • Coordinate and manage events, roadshows, festive fairs and other promotional activities, including preparation, setup and on-site support. • Handle online marketing and promotional activities across the company’s digital and social media platforms. • Prepare and update product price lists, promotional materials, posters, signage and other marketing collaterals. • Liaise with shopping malls, event organisers, vendors, suppliers and other external parties on marketing and event-related matters. • Coordinate with internal departments and outlets to ensure smooth implementation of marketing campaigns and promotions. • Handle and follow up on customer feedback and complaints, and coordinate with the relevant parties to resolve issues when necessary. • Support the planning and promotion of new products, including preparation of marketing materials and launch activities. • Monitor ongoing marketing activities and gather customer feedback and market information. • Conduct basic market and competitor research to identify trends and promotional opportunities. • Maintain proper records and documentation for marketing campaigns, events and promotional activities. • Perform other ad hoc marketing-related duties and projects as assigned. Requirements: • Diploma or Degree in Marketing, Business, Communications or a related field. • Fluent in both English and Mandarin, with strong written and verbal communication skills. • Minimum 2–3 years of relevant marketing experience, preferably in the F&B, retail or FMCG industry. • Able to work independently, take ownership of assigned projects and follow through with minimal supervision. • Hands-on experience in coordinating events, promotions, marketing campaigns and/or product launches. • Strong planning, coordination and execution skills, with the ability to manage multiple projects and deadlines. • Good communication and interpersonal skills, with the confidence to liaise with internal teams and external parties independently. • Familiar with social media platforms, digital marketing and Microsoft Office. • Resourceful, responsible and able to work effectively in a fast-paced environment. • Willing to provide on-site support for events and promotional activities when required.