Sales Engineer

Company Overview Watson-Marlow Fluid Technology Group is a global engineering company delivering fluid management solutions for biotech, pharmaceutical, industrial, automotive, mining, food & beverage, OEM, and medical device sectors. We support customers in over 60 countries. Job Summary You will maintain and grow Watson-Marlow Fluid Technology Solutions sales in the Food & Beverage sector and support Industrial sector sales. You will establish direct customer sales operations, develop new business, and expand market share in Singapore. Responsibilities • Maintain and grow direct and indirect customer relationships across Singapore to increase sales in the Food & Beverage sector • Identify and convert new business opportunities through proactive prospecting, account mapping, networking, and customer engagement • Identify and engage design consultants and engineering contractors to specify Watson-Marlow products in upcoming projects • Provide customers and resellers with the most suitable equipment selections for their applications • Arrange and conduct customer training sessions and presentations, both on-site and in-office • Develop and execute account plans for key Food & Beverage customers, OEMs, system integrators, and engineering contractors • Monitor competitor activities and provide regular updates to management and team members • Organize and lead field trials to demonstrate product suitability and benefits • Collaborate with marketing to maintain brand presence and identify new market opportunities • Keep CRM systems updated with all customer interactions and project progress • Provide technical guidance and support to internal departments as needed • Collect and relay customer feedback on product improvements and complaints to enhance product offerings • Attend selected exhibitions regularly and prepare market reports and trend analyses • Conduct all activities in compliance with the Quality Management System • Prioritize workload and work independently within procedural guidelines • Travel nationally within Singapore and periodically regionally and internationally for training and conferences Required competencies and certifications • Formal relevant engineering qualifications or strong business background • Minimum 4-5 years experience in business development or sales roles • Proficient in English writing and reading • Strong negotiation skills • Proficient computer skills including Word for correspondence, Excel/Access for data analysis and presentation, Outlook for email and scheduling, and experience with ERP systems • Ability to lead and foster relationships with customers and colleagues • Fault finding and problem-solving skills Preferred competencies and qualifications • Experience in the fluid handling industry (pumps) with active involvement in the Food & Beverage sector • Hunter/Farmer mindset to proactively seek and develop new sales leads • Strong writing skills • Data analysis skills • Results and growth orientation