Digital Marketing Executive

RESPONSIBILITIES • Build digital marketing strategy for the company. Drive objectives of brand awareness, acquisition, engagement, and revenue through digital media investments. • Social Media/Digital Marketing: create & monitor content for several platforms at once. • Experience managing Facebook Ads, Google Ad Words, Google Analytics as well as SEO functions as it relates to Google placement and driving increased website traffic. • Drive social media strategy for the company. Work closely with creative partners on role of each platform and innovation plans. • Manage social communities, report on sentiment and address customer questions. • Follow brand guidelines to execute a wide variety of activities that involve branding, advertising, social media, partnerships and more. • Create and design promotional material including posters, brochures, advertisements and other types of print and online media REQUIREMENTS Skills & Experience • Degree/Diploma in Marketing, Communications, Graphic Design or related field. • Minimum of 1- 2 years of relevant experience working in relevant field • Proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) • Microsoft Office skills (Powerpoint, Excel, Word) • Hubspot • Knowledge of Social Media management • Creative with a flair for community building within social media space • Experience in writing articles and maintaining his/her own blog is added advantage Personal Attributes • Ability to take directions and work independently • Meticulous attention to detail • Must have a ‘can do’ attitude and desire to deliver amazing work • Perform well under pressure