SALES & MARKETING MANAGER

Responsibilities • Work closely with the Publishing Manager and/or Senior Editor to generate sales materials. • Develop and maintain good business relationships with pre-schools, primary, secondary schools, libraries, learning centers, churches etc. • Responsible for developing and establishing relationships with Heads of Departments of schools for adoption of our products/books in the schools’ curriculum. • Responsible for reaching out to churches for book table sales and other business opportunities. • Develop and nurture relationships with distributors. • Plan and execute integrated marketing campaigns across online and offline platforms including but not limited to social media, e-commerce platforms, etc. • Responsible for planning the sales budgets and forecasts. • Responsible for implementing sales strategy for Armour’s titles and creating go-to market initiatives. • Analyse sales data/effectiveness of Sales & Marketing campaigns. • Conduct annual reviews of key accounts’ business and make recommendations to drive sales. • Monitor market trends in Children, Education, General and Christian genres. • Provide regular reports on sales performance, market trends, and competitive analysis. • Responsible for meeting sales target set by the Management. Qualifications & Experience • Bachelor’s degree in business, marketing, or a related field. • At least 3 – 5 years of relevant working experience with a proven track record of success in a similar role. • Strong knowledge of the book publishing trade and its product development life cycles. • Excellent interpersonal and communication skills, with the ability to build strong relationships with customers and stakeholders of all levels. • Driven and results-oriented. • Passionate about education and books. • Proficient in WordPress website management, WooCommerce, payment gateways, social media platforms such Instagram, Facebook, X, etc.