AI Marketing Campaign Coordinator (Medical Aesthetic)

ClearSK Healthcare is looking for a hands-on Marketing Campaign Coordinator to support digital campaigns, content development, landing pages and marketing assets across multiple platforms. AI tools are increasingly integrated into our marketing workflow. The successful candidate should be comfortable learning and applying AI tools to improve productivity, content development, analysis and campaign execution. What You Will Work On Google Ads & Digital Campaigns • Set up and optimise Google Ads campaigns, including keywords, audiences and budgets • Monitor leads, conversions and cost per lead • Test advertising creatives, messaging and landing pages to improve campaign performance Facebook & Instagram Marketing • Develop social media content, captions, graphics and videos • Support Meta advertising campaigns • Monitor engagement, leads and campaign performance SEO, GEO, Articles & Blogs • Research and develop SEO- and GEO-focused articles and website content • Improve keywords, headings, content structure, relevance and search visibility • Update existing content based on search trends and performance data Websites & Landing Pages • Update WordPress websites and campaign landing pages • Coordinate content, layout and page updates • Review user journeys and recommend improvements to support lead generation and conversion Xiao Hong Shu & YouTube • Develop Chinese-language content for Xiao Hong Shu • Develop YouTube content ideas, scripts and advertising assets • Repurpose suitable content across different digital platforms Marketing Analytics • Monitor website traffic, leads and conversions using Google Analytics and other marketing platforms • Prepare regular campaign reports • Analyse campaign results and recommend improvements based on performance data AI-Assisted Marketing Use appropriate AI tools to support the development and improvement of: • Advertising copy and campaign concepts • Social media content • Articles and scripts • Images and videos • Presentations and landing-page content • Marketing analysis and campaign reports • Content repurposing across different platforms Tools may include ChatGPT, Claude, Gemini, Copilot, NotebookLM, Canva and other relevant platforms. What We Are Looking For • Diploma or Degree in Marketing, Digital Media, Communications, Information Technology or a related discipline • Relevant experience in digital marketing, performance marketing or content creation • Experience in B2C, beauty, healthcare or medical aesthetics is an advantage • Knowledge of aesthetic, beauty or skincare products and services is an advantage • Strong written and spoken English • Working proficiency in Mandarin and written Chinese is required as the role involves regular coordination with our China-based marketing team and development of content for Chinese-language platforms such as Xiao Hong Shu • Comfortable learning and applying new AI tools as part of day-to-day marketing work • Analytical and comfortable working towards measurable campaign objectives • Positive attitude and willingness to learn • Able to work within a structured and compliance-aware healthcare environment • Experience with Google Ads, Meta advertising, SEO, GEO, Xiao Hong Shu, YouTube, WordPress and Google Analytics is an advantage Candidates are not expected to have advanced experience across every platform listed above. Relevant practical experience and the ability to learn and apply new tools will also be considered. Application Process Please complete the following application form as part of the recruitment process: https://forms.gle/BANHb1kAYwBY7k6D8 Please also submit your application through the applicable job portal together with your resume. Candidates are encouraged to provide examples of relevant work, including digital campaigns, social media content, landing pages, articles, videos or AI-assisted marketing projects. Applications will be assessed based on relevant qualifications, experience, demonstrated competencies and suitability for the requirements of the role. Only shortlisted candidates will be contacted.