Marketing Executive

Digital Marketing & Website Management • Manage and update the company website, ensuring content is accurate, relevant, and optimized for user experience. • Plan and execute digital marketing campaigns across various channels. • Monitor website performance and digital campaign metrics. • Ensure all online content complies with healthcare marketing guidelines and regulations. Social Media Management • Plan, create, and schedule content across social media platforms (e.g., LinkedIn, Facebook, and Instagram). • Monitor social medical engagement and respond to comments or messages where appropriate. • Track social media analytics and provide performance reports. • Develop strategies to grow audience engagement and brand visibility. Design & Visual Content • Design marketing materials such as social media graphics, posters, brochures, and digital banners. • Ensure visual branding is consistent across all marketing channels. • Work with internal teams to create visuals for campaigns and announcements. Content Creation • Create engaging content including articles, captions, newsletters, and promotional materials. • Support the development of healthcare-related educational content for patients and the public. • Collaborate with health professionals to ensure content accuracy. Event Marketing Support • Assist in the promotion of healthcare events, workshops, and campaigns. • Design event marketing materials and digital invitations. • Provide marketing support before, during, and after events. • Coordinate social media coverage for events. Requirements • Diploma or Degree in Marketing, Communications, Digital Media, or a related field. • Prior experience in digital marketing or content creation (health care experience is a plus). • Proficiency in design tools such as Canva, Adobe Create Suite, or similar. • Experience managing websites and social media platforms. • Strong writing, communication, and creative skills. • Ability to manage multiple projects and meet deadlines.