Business Development Manager-F&B and/or FMCG sectors

We are looking for an experienced Business Development Manager / Sales Manager who is both a hunter and farmer — able to bring in new clients while growing and retaining existing accounts. The role will primarily focus on Singapore clients, with opportunities to develop and manage regional client accounts across Asia. This is not a role that requires extensive cold-calling. Your success will come from approximately 50% of lead generation through your own existing professional network , with the remaining opportunities supported by the company through regular networking events, a database of warm leads, and inbound website enquiries. Candidates do not necessarily need to come from the marketing industry . More importantly, we are looking for someone with a strong existing professional network and business relationships within the F&B and/or FMCG sectors and the ability to leverage these relationships to generate new business. Compensation & Benefits • Competitive basic salary, commensurate with experience • Monthly transport allowance • Monthly performance-based commission • Uncapped commission structure • Attractive earning potential for high performers • Training and support provided Key Responsibilities Generate New Business • Proactively drive the full sales cycle — from lead sourcing, generation and active follow-up, qualifying leads, arranging meetings, conducting pitches, to closing deals (influencer packages), leveraging a multi-channel pipeline combining your personal industry network with company-sponsored weekly networking events, database, and inbound website leads. • Achieve monthly sales targets of influencer packages with uncapped commission. • Leverage your existing professional network, particularly within the F&B and FMCG sectors , to identify and develop new business opportunities. Account Maintenance • Maintain strong relationships with the clients you brought in (campaign management not required). • Identify repeat business opportunities and work towards developing long-term and retainer accounts. Sales Pipeline Management and Sales Expansion Plan • Build and manage a healthy sales pipeline with accurate sales records and forecasts to consistently achieve monthly sales targets. • Provide regular market and client insights and identify opportunities for new products, services and packages. Proposal and Report • Work closely with the Campaign Management Team supporting you on client proposals and campaign report development. • Brief the team clearly on client requirements and brainstorm campaign ideas and budgets together. • Review proposals and reports before sending them to clients. About You • Singaporeans and Permanent Residents only. • 3–8 years of relevant sales/business development experience. • Candidates do not necessarily need to come from the marketing industry. • Strong existing professional network and client relationships within F&B and/or FMCG are highly preferred. • Candidates with networks in consumer brands such as consumer electronics, malls, retail, lifestyle, hospitality, e-commerce, banking/merchant partnerships, POS, media, advertising, character licensing, or similar industries may also be considered. • Proven sales track record with the ability to generate new business through an active professional network. • Experience in media, digital marketing, advertising, partnerships, influencer marketing or related sales will be an advantage, but is not mandatory. • Influencer marketing sales experience will be an advantage, but is not required. • Able to work independently while collaborating closely with the marketing operations team. • Willing to learn in-depth about influencer marketing, social media algorithms and new marketing strategies — training will be provided. • Able to speak and read Chinese to communicate with some Chinese-speaking clients. • Strong relationship-building, negotiation and closing skills. • Comfortable managing both new business acquisition and existing client relationships.