Marketing Executive

· Planning and execution of all marketing activities (organize event, collaboration with other brand, outsourcing livestreamer, etc). · Develop, planning and manage the yearly marketing calendar and event calendar · Analyzing and keeping informed of market trends and preparing forecasts. · Increasing brand awareness and market share. · Overseeing branding, advertising, and promotional campaigns. · Managing the marketing department's staff works and job allocation. · Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics. · Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies. · Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration. · Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments. · Manage website & social media accounts, including analytics, ads platforms, influencers. · Seamless execution of all marketing initiatives, driving traffic to stores, building and elevating our brand. · Providing hindsight reports post events and other relevant duties assigned. · Other Ad-hoc duties assign. REQUIREMENTS · Preferably possessed a Bachelor Degree or equivalent. · Minimum 3 years of relevant experience · Experience in fashion and retail industry will be more advantage · Mature, independent and confident to work with different cultures · Strong presentation, communication and interpersonal skills · Passionate, creative and highly committed with a positive attitude