Key Account Executive

Role Description This is a full-time, Key Account Executive role based in Singapore. - The Key Account Executive will manage and grow relationships with the supermarket key accounts. - Build and maintain relationships with the stores. Work closely with the in-house sales team to align merchandising plans, stock pushes, and promotional calendars with sales targets; ensure consistent pricing and messaging in-store. - Negotiate and manage paid space buys with stores (end-caps, gondolas, feature/island displays); track space buy fulfilment and ROI, and ensure contracted space is delivered as agreed. - Plan shelf space allocation, planograms, and promotional/seasonal displays; ensure execution meets brand and category standards. - Regular audit checks that actual shelf set matches approved planogram - Plan and execute in-store roadshows, sampling, and tasting events with vendors, coordinating logistics, manpower, and store operations sign-off; review event sales uplift afterward. - Supervise, and train the merchandisers; set daily/weekly priorities and conduct performance reviews. - Monitor stock levels and on-shelf availability; coordinate with procurement/buying on replenishment, new listings, and delisting. - Track sales and category performance data to identify growth opportunities and flag underperforming SKUs or vendors. - Prepare periodic reports on account performance, space buy/event ROI, merchandising KPIs, and team productivity. Qualifications: - At least 3 years experience in key account management in the supermarket channel - Strong relationship-building and negotiation skills, with the ability to manage multiple stakeholders and accounts. - Experience leading small teams - Effective communication, with attention to detail and follow-through. - Understanding of or interest in nutrition and consumer health trends. - Ability to travel locally for store visits. - Self-motivated, organized, and comfortable working both independently and within cross-functional teams.