Product Marketing Associate - Fresh Graduate

Product Marketing Specialist Job Description We are looking for a motivated Product Marketing Specialist to support product marketing and commercial activities within the electrical and engineering industry. This is an excellent opportunity for a fresh graduate or early-career professional who is interested in developing a career in product marketing, business strategy and the electrical/technology sector. The successful candidate will work closely with Product, Sales and Marketing teams to support product launches, marketing campaigns, market research, customer engagement and business reporting. Key Responsibilities • Support the planning and execution of product launches, marketing campaigns and promotional activities. • Assist in preparing product presentations, brochures, marketing collateral and other customer-facing materials. • Conduct market research to understand industry trends, customer requirements and competitor activities. • Support competitor analysis, including product positioning, pricing and market developments. • Maintain product information, marketing databases and relevant business documentation. • Assist in preparing regular sales, marketing and business performance reports. • Analyse basic sales and marketing data using Microsoft Excel and prepare presentations using PowerPoint. • Support customer events, seminars, webinars, exhibitions and product training activities. • Coordinate with Sales, Product, Marketing and other internal teams to support commercial initiatives. • Liaise with regional and global stakeholders on product information and marketing activities. • Support customer enquiries and assist the commercial team with product-related information. • Contribute ideas to improve product awareness, customer engagement and marketing effectiveness. Requirements • Diploma or Bachelor's Degree in Business, Marketing, Engineering, Communications or a related discipline . • Fresh graduates are welcome to apply. • Candidates with up to 2 years of relevant internship or working experience in marketing, product marketing, sales support, commercial operations or business operations are also encouraged to apply. • Interest in electrical products, building technologies, energy management, industrial automation or engineering solutions would be advantageous. • Good working knowledge of Microsoft Excel, PowerPoint and Outlook. • Strong communication and presentation skills. • Comfortable working with data and preparing reports. • Good organisational skills with the ability to manage multiple tasks. • Proactive, willing to learn and comfortable working with different stakeholders. • Ability to work independently as well as within a team. Preferred Qualifications Exposure through internships, university projects or previous employment in any of the following areas would be advantageous: • Product Marketing • B2B Marketing • Marketing Communications • Market Research • Product Management • Sales Support • Commercial Operations • Electrical / Engineering Products • Building Automation • Energy Management • Industrial Technology Experience with CRM or ERP systems would be advantageous but is not required. What We Offer • Opportunity to start and develop a career in B2B Product Marketing . • Exposure to electrical, energy and engineering products and solutions. • Hands-on involvement in product launches and marketing campaigns. • Opportunity to work with Sales, Product and Marketing teams across different markets. • Training and development opportunities for fresh graduates and early-career professionals. • Exposure to regional and global stakeholders.