Head, GCMB DB - Digital Platforms MY

Platform Management & Operations • Ensure timely commercialisation of OctoBiz MVP and deliver high availability, performance, and scalability of mobile, web, and API platforms across GCTB – OctoBiz, BizChannels and commercial banking digital platforms including OBCA and digital service via BCC/chatbots. • Lead incident and problem management, root cause analysis, and continuous improvement of customer experience (CX), and NPS • Collaborate with core product team and DCORO for ensuring regulatory compliance of all the digital platforms User Growth & Commercialization • Drive new customer acquisition through digital on boarding (e.g., OBCA) and other partnerships like TNGD, MesinKira etc. • Lead cross-sell initiatives to existing customers via personalized journeys and data-driven insights using tools like AirShip, Adobe analytics. • Develop and execute commercialization strategies for APIs and embedded finance use cases. Digital Marketing & Acquisition • Own digital marketing strategy across paid, owned, and earned media. Deliver consistent budgeted CPA and improved funnel conversion. • Optimize campaigns for NTB (New-To-Bank) growth and product penetration, offer product bundles via single digital application process. • Leverage analytics and automation to improve conversion and retention. Publish Platform KPIs daily/weekly dashboards for management reporting. Leadership & Stakeholder Management • Build and lead a high-performing team across digital incidence management, transaction monitoring, digital operations, growth marketing, and platform support. • Engage with senior stakeholders to align digital initiatives with business goals. • Represent the digital run function in executive forums and governance committees like PSC, PWC and Regional TB MC. Job Requirements • 12+ years in digital banking, platform operations, or growth leadership. Strong understanding of non-retail banking products, services and functions • Well-versed with the banking industry and digital banking trends • Proven success in managing digital platforms and driving commercial outcomes. • Strong understanding of mobile/web technologies, APIs, and digital marketing. • Experience in regulated environments with a focus on customer-centric innovation.