Earn Product Operations & User Growth

Responsibilities • Plan and execute growth initiatives, campaigns, and communications to drive user acquisition, engagement, and product growth for Earn products. • Explore and develop collaboration opportunities with token partners to expand product offerings and ecosystem reach. • Work closely with cross-functional teams, including Product, Marketing, Customer Service, and KOL/Affiliate teams, to ensure smooth product operations and effective campaign execution. • Monitor daily Earn product performance and identify, troubleshoot, and resolve product-related issues by coordinating with internal and external stakeholders. • Coordinate with relevant stakeholders to achieve assigned business KPIs and growth targets. • Track, analyze, and evaluate the effectiveness of marketing campaigns and growth initiatives through data analysis, user insights, and feedback. • Support the team in managing VIP and institutional clients, and help onboard more clients to Earn products. • Develop a strong understanding of Simple Earn mechanisms, especially in the Flexible Simple Earn and Loan products. • Stay up to date with market trends, competitor activities, and emerging opportunities in Earn, DeFi products. Requirements • Bachelor’s degree or above in Business, Finance, Marketing, Economics, or a related field. • Relevant experience in operations, growth, product marketing, partnerships, or business development, preferably in crypto, fintech, Tradfi, or internet platforms. • Strong understanding of crypto Earn products, TradFi products, DeFi ecosystems, and Lending/Borrowing mechanisms. • Proven ability to work effectively with cross-functional teams and external partners. • Strong analytical skills, with the ability to use data and user feedback to drive decisions and optimize performance. • Strong sense of responsibility, KPI and result oriented. • Excellent communication and stakeholder management skills, both internally and with external token project partners. • Experience working with VIP or institutional clients is a plus. • Self-motivated, detail-oriented, and able to thrive in a fast-paced and high-pressure environment.