CRM Product Manager

Benefits of joining us: • Performance related pay; • Salary increment; • 2% Medical Allowance Responsibilities • Develop and enhance ZingKey’s CRM platform with a strong focus on B2B sales workflows and sales operations. • Build CRM capabilities across the full sales cycle, from lead capture and qualification to opportunity management, pipeline progression and deal closure. • Define how key CRM objects such as Leads, Accounts, Contacts, Opportunities and Activities work together across different sales scenarios. • Design solutions for pipeline management, customer follow-ups, tasks and reminders, quotations, approvals, sales forecasting and workflow automation. • Work directly with customers, Sales and Implementation teams to understand how businesses manage their sales processes and translate common needs into scalable CRM features. • Develop customer engagement capabilities across Email, WhatsApp Business, Telephony and Web Forms, together with the required CRM integrations. • Build sales dashboards, pipeline analytics, conversion funnels and forecasting capabilities that help sales teams and managers track performance and make better decisions. • Identify practical applications of AI across the sales journey, such as Lead Scoring, conversation summaries, sales recommendations, automated follow-ups and AI Sales Assistants. • Produce PRDs, user stories, workflows and prototypes, and work closely with UI/UX, Engineering and QA through development, testing and release. Requirements • Bachelor’s Degree in Computer Science, Information Systems, Business or a related discipline. • At least 3 years of relevant experience in CRM, SalesTech or B2B SaaS products preferred. • Strong understanding of B2B sales processes, particularly Lead Management, Opportunity Management, Pipeline Management and Sales Forecasting. • Able to understand different sales models, business rules and operational workflows, and design CRM solutions that are configurable and scalable. • Strong business analysis and product design skills, with the ability to independently develop PRDs, workflows and prototypes. • Comfortable working across customers, Sales, Implementation, UI/UX, Engineering and QA teams to bring product requirements through to release. Added Advantage • Hands-on experience with Salesforce, HubSpot, Microsoft Dynamics 365, Zoho CRM or Freshsales, either in product development or implementation. • Background in CRM implementation, CRM consulting, Sales Operations or Revenue Operations (RevOps). • Experience with B2B SaaS, SalesTech or MarTech products. • Familiarity with WhatsApp Business, Email, Telephony, Marketing Automation and Lead Capture. • Good understanding of APIs, Webhooks, CRM data models, system integrations and multi-tenant SaaS environments. • Experience building AI / Agent-based features for CRM, sales automation or sales intelligence. Maxhunt Resource Pte Ltd | EA Licence: 22C1322 Cynthia Lai | Registration No: R25146301