MARKETING EXECUTIVE

Marketing Planning & Strategy • Identify current market trends and customer preferences relevant to the company’s products and brands • Support the planning and execution of marketing campaigns across all business arms with the sales team • Prepare and maintain marketing content calendars aligned with key events, promotions, and product launches • Ensure all marketing activities comply with brand guidelines and corporate identity standards. Digital Marketing & Content Creation • Manage and maintain the company’s social media platforms (Facebook, Instagram, TikTok, Google, etc.). • Plan and execute digital campaigns, paid ads, and social content to drive awareness and engagement. Branding, Events & Public Relations • Liaise with media partners, influencers, and brand collaborators to increase exposure and engagement. • Support the organization of marketing events, roadshows, open houses, and partnerships with lifestyle or industry platforms. • Capture event highlights for use in social media, press releases, and internal communications. • Maintain and update marketing collateral, product photos, and promotional materials. • Ensure consistent visual presentation and messaging across showrooms and service centres. Reporting & Performance Tracking • Prepare monthly marketing performance reports, including campaign results, leads generated, and engagement metrics. • Monitor ROI for marketing activities and recommend improvements to enhance effectiveness. • Analyse data to identify trends and opportunities for future marketing initiatives.