Marketing Manager

ABOUT STYL SOLUTIONS Ride on the wave of Industry 4.0! Join STYL Solutions in the forefront of using Fintech and IoT technologies for smart city/nation transformation. Headquartered in Singapore with R&D center in Vietnam, STYL Solutions designs, develops, and supplies hardware, software and integrated solutions for applications in payment, loyalty management, location tracking, self-service operation, telemetry. Our market segment coverage extends from financial services, retail, mass transit, education to social services markets in Singapore and South Asia Pacific. Our vision is to use Fintech and IoT to create smart and efficient cities that enhance Quality of Life through convenience and healthier living. JOB DESCRIPTION We are looking for an independent and creative Marketing Manager to join us in our growth journey. You will own the full spectrum of STYL Solutions' marketing communications (MarComm) and corporate communications (CorpComm) activities. This is a hands-on, individual-contributor role spanning event marketing, content and campaign development, sales collateral, digital and social media, corporate website management, presentation branding, a physical product demo space, and internal communications. You will work closely with the Product, Sales and Management teams and, where required, external vendors and subcontractors, to plan, produce and measure marketing outcomes that support customer acquisition, brand consistency and employee engagement. RESPONSIBILITIES A. Marketing Communications (MarComm) Trade Show & Event Marketing • Plan and coordinate STYL's participation in trade shows and industry events in Singapore and overseas, from booth concept to on-site execution. • Design the booth layout and develop event collateral (backdrop, banners, brochures) and event gifts, including sourcing quotations and managing vendors and job orders. • Develop pre-event promotional eDMs and email signature banners; set up lead-collection methods for the event team. • Consolidate post-event leads, produce a post-event report, coordinate lead nurturing with Sales, and publish post-event social media content. Content & Inbound Marketing • Work with Product Owners and Sales to plan a campaign calendar (topics, audience, timing) promoting STYL's SaaS solutions. • Maintain and grow the leads database; develop and broadcast eDM campaigns with clear, customer-focused messaging and calls to action. • Track campaign performance (delivery, open and click-through rates, conversions) and hand qualified leads to Sales for follow-up. • Produce blogs, whitepapers, case studies and product videos, and distribute them across the website, social media and sales channels; report on content performance and lead generation. Product & Solution Pitch Decks and Brochures • Review and refresh existing brochures and Product-team pitch decks for clarity, professionalism and consistent STYL branding. • Simplify technical content into customer-focused messaging and finalise materials for use by Product, Sales and Marketing. Product Advertising & Campaigns • Plan and execute advertising and marketing campaigns with Product and Sales teams, from objective-setting through channel selection and content creation. • Launch campaigns across selected channels, track reach, engagement and leads, and report results with recommendations for future campaigns. STYL Marketplace Marketing Support • Support the Marketplace team's campaigns for merchants and the parent/student community, including decal designs, artwork and supporting digital materials. • Ensure all Marketplace marketing materials follow STYL branding and track campaign performance where applicable. B. Corporate Communications (CorpComm) Internal Communications • Develop a company-wide internal communications plan covering CEO messages, Town Halls, product updates and newsletters. • Coordinate with Management and other teams to produce and distribute clear, consistent internal content through appropriate channels. Corporate Website Management • Keep the STYL corporate website accurate, current and optimised for SEO; monitor traffic and page performance. • Publish company news, events and articles, and coordinate with internal teams or the website vendor on content, design and functionality updates. Social Media Management • Develop and maintain a LinkedIn content calendar; create on-brand posts and visuals covering company activities, products and events. • Schedule and publish approved content, and monitor performance (impressions, engagement, follower growth) to continuously improve STYL's social presence across various platforms (i.e. LinkedIn, Instagram, Facebook). Presentation Templates & Branding • Standardise STYL's corporate PowerPoint templates — layout, fonts, colours and slide types — for consistent, professional use across teams. Product & Solution Demo Space • Plan a dedicated demo space to showcase STYL's products, including layout, branding, signage and content requirements. • Prepare cost estimates and budget for management approval, and coordinate with vendors and subcontractors on installation, then test and finalise the space for customer visits. JOB REQUIREMENTS Here at STYL Solutions, we value proactive ownership and require independence and hands-on involvement in our daily responsibilities. We seek entrepreneurial candidates with the following: Experience • At least 3 years of relevant experience in marketing communications and/or corporate communications, ideally in a B2B technology, hardware or SaaS environment. Demonstrated experience planning and executing trade shows or corporate events, from concept to post-event reporting. Experience running digital and content marketing campaigns (eDM, webinars, social media, SEO) and managing a leads database. Experience liaising with external vendors, printers, designers or subcontractors, including obtaining quotations and managing budgets, is an advantage. Prior…