HL Bank Singapore · Workday · 3w
Manager - Product Advisory
Singapore- Posted
- 2026-09-16 (3w)
- Place
- Singapore
- Commitment
- Full Time
- Experience
- 15+ YOE
- Education
- Master's
- Source
- Workday (the employer’s own listing)
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Skills in this posting
Wealth ManagementDue DiligenceStakeholder ManagementProduct Management
Define your future at HL Bank Singapore
Key Responsibilities
1. Client-Facing Product Advisory & Revenue Outcomes
· Act as a senior client-facing product specialist, supporting UHNW/HNW client engagements alongside Relationship Managers and Investment Counsellors. · Participate in client meetings, portfolio reviews, and investment discussions to provide deep product expertise and solution structuring. · Drive product-related revenue, penetration, and solutioning outcomes across asset classes (Funds, Structured Products, Fixed Income, FX, Alternatives, Equity).
· Partner closely with Relationship Managers and Investment Counsellors to structure, position, and execute investment solutions for UHNW/HNW clients.
· Provide senior-level product expertise and market insights to support complex client engagements.
· Ensure high standards of sales quality, suitability, and sustainability of outcomes.
2. Product Management Collaboration & Regional Alignment (Malaysia)
· Act as the primary Singapore front-office interface with the Malaysia-based Product Management team.
· Provide structured , client driven input on:
o Product gaps and client demand trends in Singapore
o Commercial viability and pricing considerations
o Competitive benchmarking and market practices
· Collaborate closely with Malaysia Product Management on product strategy, shelf construction, and prioritisation.
· Ensure alignment between Singapore client needs and regional product roadmaps.
3. Product Onboarding & Governance
· Lead and coordinate new product onboarding for Singapore, working closely with the Malaysia Product Management team and local control functions.
· Partner with Risk, Compliance, Legal, Operations, and Technology to ensure:
o Robust product due diligence and approval documentation
o Clear Target Market Assessment (TMA) and suitability frameworks
o Accurate disclosures and client documentation
o Operational readiness and system enablement
· Support periodic product reviews, re-approvals, and issue remediation in collaboration with Malaysia stakeholders.
4. Upskilling & Capability Building – Malaysia Product Team
· Support the capability development of the Malaysia-based Product Management team, with a focus on:
o Singapore private banking market practices and client expectations
o Front-office product positioning and advisory considerations
o MAS regulatory and suitability requirements (where relevant)
· Contribute to the development of training materials, playbooks, and best-practice frameworks.
· Participate in regional workshops, knowledge-sharing sessions, and product deep-dives.
· Act as a mentor and subject-matter resource to selected team members in Malaysia.
5. Stakeholder Management & Governance Committees
· Represent Product Advisory in product, risk, and governance forums as a senior subject-matter expert.
· Provide balanced, data-driven recommendations on product approvals, enhancements, restrictions, or suspensions.
· Act as a key escalation point for product-related matters across Singapore and Malaysia.
6. Market Enablement, Training & Thought Leadership
· Deliver product and market training to Relationship Managers and junior Product Advisors in Singapore.
· Translate complex investment strategies into clear, client-ready messaging.
· Support the development of sales tools, pitch materials, and internal product communications.
· Contribute to market thought leadership and internal investment discussions.
Key Requirements
Experience & Qualifications
· 10–15 years of experience in private banking, wealth management, or investment advisory. · Proven client-facing experience with UHNW/HNW clients, either directly or in a senior product-advisory capacity. · Strong track record in product advisory with measurable commercial outcomes. · Hands-on experience working with regional product management teams and cross-border stakeholders. · Solid exposure to product onboarding and governance within a MAS-regulated environment. · Bachelor’s degree in Finance, Economics, or related discipline; CFA / CAIA / MBA preferred.
Technical & Professional Skills
· Deep understanding of multi-asset investment products and private-bank client needs. · Strong knowledge of MAS regulations, product governance, and suitability frameworks. · Ability to articulate complex products clearly to sophisticated clients. · Excellent stakeholder-management, presentation, and influencing skills.
Personal Attributes
· Senior, credible advisor with strong professional judgment and client presence. · Comfortable engaging directly with clients and senior private bankers. · Collaborative and culturally aware, with experience working across Singapore–Malaysia teams. · Commercially minded while maintaining strong risk and conduct discipline.
Success Measures
· Achievement of product-related revenue and penetration objectives
· Quality and sustainability of client advisory outcomes
· Client feedback and engagement effectiveness
· Effectiveness of collaboration with Malaysia Product Management
· Timeliness and quality of product onboarding and governance
About HL Bank Singapore
HL Bank Singapore is the Singapore branch of Hong Leong Bank, a premier regional financial services leader headquartered in Malaysia with a rich heritage of over 120 years. Listed on Bursa Malaysia and a key member of the extensive Hong Leong Group, we operate a robust network of approximately 250 branches across Malaysia, with a strategic regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China.
As a Full Bank in Singapore, we serve as a vital hub for the Group’s regional ambitions. A cornerstone of this strategy is our sophisticated "advisory-first" wealth proposition through HLB Private Bank and HLB Priority . By combining our deep Asian market roots with a landmark strategic alliance with Swiss private bank Lombard Odier, we provide world-class wealth architecture and bespoke solutions for our clients.
Beyond our wealth focus, we deliver excell…
HL Bank Singapore
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