Senior Growth Marketing Executive / Assistant Marketing Manager (AI & EdTech)

Job Summary Wild Dynasty seeks a hands-on marketing professional to drive growth and user acquisition for its AI education platform, Zairoo, collaborating with Product, AI, and UX/UI teams to expand brand presence regionally. Responsibilities • Plan and execute growth marketing and user acquisition strategies to increase platform users and engagement. • Manage and optimize digital marketing campaigns on platforms such as Meta Ads and Google Ads to maximize ROI. • Develop and coordinate collaborations with KOLs, influencers, and partners to boost product awareness and user engagement. • Track campaign performance, user acquisition, conversion, and engagement metrics; analyze data to recommend actionable improvements. • Identify and pursue education, business, and strategic partnership opportunities to support growth initiatives. • Conduct market and competitor research to inform marketing strategies and identify growth opportunities. • Collaborate with Product, AI, and UX/UI teams to translate user and market feedback into actionable product and marketing improvements. • Support product launches, promotional campaigns, and other marketing initiatives to drive user adoption. • Travel overseas as needed for business meetings, market development, events, or partnership activities. Preferred competencies and qualifications • Diploma or Degree in Marketing, Business, Communications, or related discipline, or equivalent relevant experience. • 3–5 years of relevant experience in digital marketing, growth marketing, user acquisition, or related areas. • Hands-on experience with digital advertising platforms such as Meta Ads, Google Ads, or similar. • Good understanding of social media marketing, campaign performance, and digital analytics. • Experience working with influencers, agencies, business partners, or external stakeholders. • Strong analytical, communication, and stakeholder-management skills. • Ability to work independently and collaborate effectively across teams. • Experience in EdTech, education, technology, SaaS, or startup environments. • Willingness and ability to travel for business when required.