Business Development Executive (Supermarket & Online Sales)

Business Development Executive to drive business growth through digital marketing, e-commerce platforms, and retail market development. The successful candidate will be responsible for managing the Company's e-commerce and digital channels, enhancing brand awareness, identifying new business opportunities, and supporting sales and marketing initiatives to drive sustainable business growth. Key Responsibilities E-Commerce & Digital Channel Management • Manage and optimize the Company's e-commerce platforms, including Shopify, Shopee, Lazada, TikTok Shop, and other online marketplaces. • Maintain and update the Company website, product information, promotional content, and online campaigns. • Manage product listings, pricing, promotions, inventory updates, and online merchandising activities. • Monitor online sales performance, website traffic, customer engagement, and marketplace performance. Digital Marketing & Social Media • Develop and execute digital marketing strategies to increase brand awareness, customer engagement, and online sales. • Manage social media platforms including Facebook, Instagram, TikTok, LinkedIn, and other relevant channels. • Coordinate and monitor digital campaigns, advertisements, promotional activities, and content creation. • Track campaign effectiveness and provide recommendations for continuous improvement. Business Development & Market Expansion • Identify and develop new business opportunities across supermarket chains, retail channels, distribution networks, and strategic partnerships. • Build and maintain relationships with retailers, distributors, corporate customers, and marketplace partners. • Conduct market research, competitor analysis, and identify market trends to support business growth. • Support product launches, exhibitions, promotional events, and business development initiatives. Reporting & Coordination • Prepare regular sales, marketing, and business performance reports. • Coordinate with internal departments to ensure smooth order fulfilment, customer service, and marketing activities. • Provide recommendations to improve sales performance, operational efficiency, and customer experience. • Perform other duties as assigned by Management. Requirements • Diploma or Degree in Business, Marketing, E-Commerce, Digital Marketing, or related disciplines. • Minimum 1 to 3 years of relevant experience in business development, e-commerce, digital marketing, retail sales, or related fields. • Experience in FMCG, food manufacturing, consumer products, modern trade, or retail, with hands-on experience managing supermarket accounts , retail sales channels, and e-commerce platforms such as Shopify, Shopee, and Lazada, will be an added advantage. • Familiarity with website management, social media marketing, and digital advertising. • Knowledge of SEO, Google Analytics, Meta Business Suite, or digital marketing tools will be an advantage. • Strong communication, interpersonal, analytical and presentation skills. • Self-motivated, proactive, and able to work independently in a fast-paced environment.