Assistant Manager, Partnership Marketing

About Us: At BYD Singapore, we're driving the future of sustainable transportation with cutting-edge electric vehicles that combine advanced technology, stylish design, and unmatched performance. As a fast-growing company committed to reducing carbon footprints and revolutionizing the automotive industry, we’re looking for a dynamic Marketing Executive to join our team and help accelerate our brand’s growth. Role Overview: We are seeking a passionate and results-driven Assistant Manager, Marketing to develop and execute comprehensive marketing strategies that elevate our brand, drive customer engagement, and support our sales goals. This role requires a blend of strategic thinking and hands-on execution, with a strong emphasis on digital marketing, market research, and campaign management. Roles & Responsibilities: • Day-to-Day Partner Management – Serve as the key operational contact for assigned BYD Lifestyle partners, managing enquiries, requests, promotional updates and ongoing relationship requirements. • Partnership Campaign Execution – Coordinate and execute partner campaigns, promotions, customer privileges and marketing activities across BYD/DENZA customer touchpoints. • Event & Activation Coordination – Support the planning and on-ground execution of partnership events, customer activations, launches and other collaborative marketing activities. • Contract & Renewal Coordination – Maintain partnership records and coordinate agreements, renewals, documentation and internal approval processes with Legal, Procurement and other relevant stakeholders. • Partner Deliverables Tracking – Monitor agreed deliverables and commitments from both BYD and partners, follow up on outstanding items and maintain an accurate partnership tracker. • Content, Reporting & Programme Administration – Coordinate partner information and promotional updates for the BYD Lifestyle landing page and other communication channels, while preparing regular performance reports, partner updates and programme documentation. Job Requirements: • Bachelor’s degree in marketing, Business Administration, Communications, or any related field. • Minimums 3 - 5 years of experience in marketing, preferably within the automotive or technology sectors. • Proven track record of developing and executing successful marketing campaigns. • Strong understanding of digital marketing tools and techniques, including social media platforms, SEO/SEM, and analytics. • Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams. • Creative thinking with strong problem-solving abilities and attention to detail. • Passion for electric vehicles and sustainable technology is highly desirable.